Even the Odds

Karen Firestone

Routledge

Karen Firestone explains how risk assessment plays a prominent role in all aspects of life and how it guides all of us to an optimal outcome. She has used her experience as an investment adviser to develop four core principles of risk taking that we can all apply. These are: right-sizing; right-timing; replying on skill, knowledge and experience; and staying skeptical about numbers, promises and forecasts.

Firestone’s practical and accessible approach allows the reader to make important decisions such as starting or running a start-up. Even the Odds helps the reader understand the implications of risk. The book is rich with anecdotes and examples of how renowned leaders encountered and dealt with risk and stories of Firestone’s successes and failures.

BGA members can enjoy 20% off all Routledge books. Click here and use promo code MBA20 at checkout.

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